Floriental

Comme des Garçons (2015)

http://showstudio.com/project/girly This pioneering film was created by combining the visions of two directors; Nick Knight and Rei Nadal. It features fashion by over 30 different London designers including Meadham Kirchhoff, Shrimps, Ryan Lo and Christopher Kane and explores the trend for overt, almost cartoonish femininity and girlishness.

Sparked by the imagemaker's longterm passion for photographing flowers, Comme des Garçons asked Nick Knight to produce a film in celebration of their new scent, Floriental. Drawing inspiration from the cistus flower, which has no smell, the fragrance challenges the traditions of perfumery to reimagine a flower that has no scent. With no definite top, middle or base, each ingredient - from sandalwood and incense to pink pepper and plum liqueur - emerges and recedes in creative confusion. The film echoes the scent’s spirit - showing a flower breaking down and disappearing into nothingness on camera.

 
 
Miko Studio